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Chief Keef – Finally Rich

Chief Keef – Finally Rich

chief keef finally rich Chief Keef   Finally RichChief Keef – Finally Rich
Interscope: 2012

Chief Keef is without question the most polarizing figure in 2012 music. In the past year he’s gone from local recognition within Chicago circles to bona fide hip-hop star, Interscope record deal and all. Along the way he’s become the figurehead for the unforgiving Drill scene in a summer where murder rates reached ridiculous highs, causing more debate about the morality behind his existence on Interscope than his actual music.

There’s room to discuss his circumstances but those have been debated, beaten into the ground, and resurrected a painful number of times. What’s definite is the release of his debut record on Interscope, Finally Rich. After the lightning-in-a-bottle success of “I Don’t Like” along with a tip of the hat from Kanye, Keef’s status has risen quite a bit, and although Finally Rich doesn’t quite signify the arrival of the new gangster rap juggernaut, it’s the sound of a young artist piecing together a sound that’s already proven to be huge.

Case in point is the undeniable album highlight “Love Sosa”. Chief Keef is not a strong technical rapper and lyrically he doesn’t stray far from his path. But given a crushing Young Chop instrumental and a relentlessly catchy hook, the resulting track is a sum greater than the individual pieces. Vital in this picture is breakout producer Young Chop, whose simplistic bangers worm deeper in your brain than they really should. Elsewhere a similar formula meets with success on cuts “I Don’t Like” and “Hate Bein’ Sober”, the latter featuring a dormant 50 Cent snapping to life before Wiz Khalifa sleepwalks through the final verse.

Repackaged into a lean five- or six-track Finally Rich EP this thing would be as close to perfect as an EP from Chief Keef could be. Somewhere near the drowned-in-Auto-Tune “Kay Kay” and the abomination that is “Laughin’ To The Bank”, the album starts to lose momentum. A smart move from Keef is the fact that the album barely clocks in over 40 minutes, so it wraps up before things get too draining.

Finally Rich might succeed in being the least divisive move of his career so far. It’s not great, but any complete takedowns are unjustified. As a teenager Keef has shown the ability to create anthem status songs that most artists dream of reaching at some point in their career. Sadly the full album just isn’t there yet. One thing is for sure though; even if we say otherwise, we’re all still paying attention.

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2.5 out of 5
[youtube http://www.youtube.com/watch?v=YWyHZNBz6FE?rel=0]

14 Comments

  1. Scotty Vincent
    Jan 31, 2013 @ 05:06:00

    ^^ The video you posted is the “album highlight”? Super duper garbage.

  2. WWW
    Jan 06, 2013 @ 15:17:00

    Kinda agree about the rating system. I find Pitchfork’s rating system much better (with terrible writing ofcourse).

  3. Mosa Eugene Nkuna
    Jan 06, 2013 @ 02:27:00

    LMFAO!!! +1

  4. grondin82
    Jan 03, 2013 @ 19:53:00

    The fact that Joey Bada$$’s 1999 got the same amount of stars as this piece of shit album really lowers Pothole’s credibility. There is no redeeming quality to this “music”. Stop kidding yourself. Hip-hop is dying because of ignorant shit like this.

  5. Chief Wiggum
    Jan 02, 2013 @ 16:33:00

    I’m looking forward to his next album “Chief Keef – Finally found dead and shot in the face”..

  6. Đ℞ΞV/
    Dec 19, 2012 @ 15:16:00

    i think that this is better than t.i. or game’s album. i am not as big on young chop because drill beats all sound the same

    I don’t think keef will be able to keep a career up because he has no guest feature appeal. i can’t imagine anyone but maybe like gucci wanting him on their album. still he just can’t entertain you in a 16 verse and it is not like he brings energy like waka.

  7. Majaboy Best Unsignedrapper
    Dec 19, 2012 @ 12:19:00

    It’s interesting, the politics of hip hop. How these wack niggas be gettin these deals yo?! My wackest bars are better than his best, and his hooks are ok but they shouldn’t carry him to a record deal when you got niggas spittin like this and unsigned!

  8. Majaboy Best Unsignedrapper
    Dec 19, 2012 @ 12:19:00

    It’s interesting, the politics of hip hop. How these wack niggas be gettin these deals yo?! My wackest bars are better than his best, and his hooks are ok but they shouldn’t carry him to a record deal when you got niggas spittin like this and unsigned!

  9. Saxon Baird
    Dec 19, 2012 @ 12:02:00

    I actually dig Chief Keef. There is something eerily fatalistic and dark about his music. Then again, I am not sure who exactly to give credit for that to. Chief Keef is the artist on the album name but so much of his sound is due to the production.

  10. hauh hauh hauh guy
    Dec 19, 2012 @ 09:55:00

    hauh hauh hauh

  11. SAY WHAAAAT
    Dec 19, 2012 @ 09:40:00

    Go away, Pitchfork

  12. guccibitch
    Dec 19, 2012 @ 09:30:00

    There’s something wrong with this review, it’s not a 5

  13. WWW
    Dec 19, 2012 @ 05:20:00

    I guess what i wanted to say is that Chief Keef makes Waka look like a poet.

  14. WWW
    Dec 19, 2012 @ 05:14:00

    When Waka first came out I was like “DAMN, why is this dude so hyped? Hip-hop can’t get any lower”…1 years after that – BOOM – Chief Keef, LIl Reese, King L and all that……the funniest thing is that Waka is actually not as dumb as people think and I actually enjoy his music more and more…..definitely not the case with Keef tho. Terrible album, good review.

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